Story

Kaidel Sportswear celebrates cycling and running in the Pacific Northwest. Our Seattle-based, family company is a reflection of ourselves and the passions of local cyclists and runners. Each garment is inspired by our love for Seattle and its surroundings and our commitment to living an active, outdoor lifestyle.

We kicked it off in 2012 with high quality, performance cycling jerseys featuring unique graphics and original art by Seattle-based designers. We poured our heart and soul into creating these select jerseys both to ensure the quality of the garment meets rigorous expectations and to deliver fresh, inspired designs. It’s been a joy to hear from you, our customers, about your most memorable rides and how much you enjoy riding in your Kaidel jerseys. Thanks to everyone for your early and continued support and enthusiasm for our unique apparel.

Next, we took this positive energy and used it to develop and design running apparel. Like our cycling jerseys, our running collection delivers a unique combination of comfort, performance and Pacific Northwest-infused style. The graphics rally local runners to “Run, Seattle, Run!”

Today, we're thrilled to see more and more of you out enjoying running and riding in our gear and meeting more of you at local events. We love seeing our apparel out getting "field tested". Our commitment to you is to continue to innovate with a Pacific Northwest twist. We’d love to hear your thoughts, ideas, rants and raves. We hope our fans cheer us on, expect our best and push us hard to rise to the challenge. You may share with our community on Facebook, email me or our support team. For our latest news, check out our blog or follow us on Twitter.

We look forward to seeing you out on the roads and trails.


Gotta run,
Dana and Snowden Armstrong

Kaidel Sportswear, Seattle, Washington